We at FALKE KGaA are delighted that you have visited our website and have shown interest in our company and products. We place great value on the protection of your personal data. Your data is captured in accordance with the statutory regulations. In the following, we explain which information FALKE KGaA captures during your visit to our website and how this information is used.
Collection and Storage of Personal Data
We will collect personal data if you provide it to us, e.g., when you contact us. We will only use personal data transmitted to us this way for the purpose for which you provide this personal data to us when contacting us.
Such information will expressly be provided voluntarily and with your consent. For information about communications channels (e.g., your email address or telephone number), you also agree to allow us to contact you through these communication channels to answer your request.
You may revoke your declaration of consent at any time with future effect. To do so, please contact our data protection officer whose contact details are provided below.If you are a customer or registered user of this Internet page, the IP address assigned to your device will be saved until your registration is completed. The same applies if you purchased a product from our online shop. The date and the IP address from which the order was placed will be saved for as long as you are a registered user of our website.The same applies when subscribing to our email newsletter for which the IP address used when subscribing will also be saved. Personal data will only be collected and saved for using our offers if provided by you through our contact form. If the usage purpose no longer applies, the data will be deleted.When placing an order or creating a customer account, the following data will be especially collected:
All personal data will, without separate consent, only be used for the execution of the respective service. The data will be collected and saved by us to the extent required for performing the contractual service. If we deliver goods to you, we will forward your data to the commissioned shipping company if required for the delivery. Further use will require your consent. Your payment details will be provided to the respective payment service provider based on the payment method you selected. The payment service provider will be responsible for your payment data.
In addition, we collect personal data mechanically and process such data automatically for the purposes of the respective orders. For this, the data may also be transferred to a data service center or to one of our affiliates for further processing. If we commission external service providers to process your data, these service providers will have been diligently selected, commissioned through a written agreement and bound to our directives. These service providers will not provide the data to third parties, but will delete the data after completion of the order and the expiration of legal storage periods, unless you consented to further storage.Without your consent, the collected data will not be used for advertising or market or opinion research purposes. If you would like to receive our newsletter, we will need a valid email address and information that allows us to verify that you are the owner of the provided email address or that its owner agreed to receive our newsletter. Any consent to the storage of one's data or email address or use for receipt of our newsletter may be revoked at any time.If data is requested for the fulfillment of legal requirements (e.g., litigation), we will disclose your data to the competent authorities.
Encryptions convert a "clear text," i.e., a clearly readable text, into a "secret text," i.e., an indecipherable character sequence. To prevent unauthorized third-party access, the personal data you provided during registration or when contacting us will be encrypted (SSL -Secure Sockets Layer-) through a separate VPN gateway and thereby transmitted from the website to our company securely.
If you use embedded social media plugins (e.g., the "Like" or "g+1" button), the privacy policies of the respective plugin providers (e.g., Facebook, Google or Instagram) will apply additionally. Please see below for further information.
In principle, we process the personal data of our users only insofar as this is required to provide a functioning website as well as our content and services. The processing of the personal data of our users takes place regularly only with the consent of the user. An exception to this applies in such cases where the obtaining of such consent is not possible for real reasons and the processing of data is permitted by statutory regulations.
If we ask a data subject for consent to use their personal data for processing operations, Article 6(1) lit. a of the EU General Data Protection Regulation (GDPR) serves as the legal basis.
When it is required that we process personal data to fulfil a contract to which the data subject is a party, Article 6(1) lit. b GDPR serves as the legal basis. This also applies to processing operations that are required to carry out pre-contractual measures.
If we are required to process personal data to fulfil a legal obligation to which our company is subject, Article 6(1) lit. c GDPR serves as the legal basis.
In the event that vital interests of the data subject or another natural person require the processing of personal data, Article 6(1) lit. d GDPR serves as the legal basis.
If processing is required to safeguard a legitimate interest of our company or a third-party and the interests, constitutional rights and fundamental freedoms of the data subject do not outweigh the first-named interest, Article 6(1) lit. f GDPR serves as the legal basis for the processing.
The personal data of the data subject is erased or blocked as soon there is no longer a purpose for storage. Storage can take place beyond this if it is provided for by Union law directives, laws or other regulations by European or national legislators to which the controller is subject. Data is also blocked or erased if a retention period prescribed by the standards mentioned expires, unless there exists a requirement for further storage of the data for the conclusion of a contract or the performance of a contract.
The service provider within the meaning of Section 13 German Teleservices Act (Telemediengesetz) and the data controller within the meaning of the German Federal Data Protection Act (Bundesdatenschutzgesetzes) is FALKE KGaA, Oststraße 5, 57392 Schmallenberg, Germany. More detailed information can be obtained from our Imprint webpage.
If you have any questions about this data protection statement, please contact us by email at datenschutz@FALKE.com.
If you visit our website purely for information purposes, i.e. if you transmit no personal information to us and/or do not register to use our online shop, we collect only such data that is sent to us automatically by your web browser. This is:
Date and time of access
Timezone difference to Greenwich Mean Time (GMT)
Content of request (concrete website)
Access status/HTTP status code
The amount of data transferred in each case
Website from which the request comes
The last website visited
Operating system used
Information about the browser type
Language and version of browser software
User’s IP address
The log files contain IP addresses or other data that enable an association with a user. For example, this could be the case if the link to the website from which the user accesses the website or the link to the website to which the user changes contains personal data.
The data is also stored in the log files of our system. This data is not stored together with other personal data of the user.
The legal basis for the temporary storage of data and the log files is Article 6(1) lit. f GDPR.
The temporary storage of the IP address by the system is necessary to enable the website to be delivered to the user’s computer. The user’s IP address must be stored for the duration of the session.
The storage in log files is carried out to ensure the functionality of the website. In addition, the data serves to optimise the website and to ensure the security of our IT systems.
These purposes include our legitimate interest in the data processing pursuant to Article 6(1) lit. f GDPR.
The data is erased as soon as it is no longer required to achieve the purpose of its collection. This happens when the particular session has ended, in the event of data being captured for the provision of the website.
When data is stored in log files, it happens after seven days at the latest. It is possible for data to be stored beyond this point. In this instance, the IP addresses of the users are erased or anonymised, so that an association with the accessing client is no longer possible.
The capture of data for the provision of the website and the storage of data in log files is absolute necessary for the operation of the website. Consequently, there is no possibility of objection on the part of the user.
On our website, we offer users the opportunity to register by entering their personal data. The data is entered into an input mask, transmitted to us and stored. The data is not passed on to third parties. The following data is collected as part of the registration process:
The legal basis for the processing of data is the presence of consent by the user pursuant to of Article 6(1) lit. a GDPR.
The user’s registration is required to provide certain content and services on our website.
The data is erased as soon as it is no longer required to achieve the purpose of its collection.
This is the case for data collected during the registration process if the registration on our website is cancelled or amended.
As the user, you have the option of cancelling the registration at any time. You can have the stored data that concerns you amended at any time.
If you would like to use our online shop, we require the use of further data.
If you would like to use services in our online shop, it is necessary that you give us the data that is required to process the order. You have the choice of entering the necessary data just for a particular order or you can set up a customer account, where your data is stored for later purchases. If you do not set up a customer account, we store your data for the purpose of performing the contract and erase it as soon as we are no longer legally obliged to retain it. Information required for the execution of the contracts is marked separately. Any further information is voluntary. If you create a customer account or revise data you have already entered, the data you entered will be saved revocably in your account settings and can be used for further orders without you having to enter it again. Your customer account can be deleted at any time by sending a request to the data controller (email@example.com). Your data is used for the purpose of processing your order if you have set up a customer account in our online shop and also to facilitate further orders. To prevent unauthorised access by third parties to your personal data, the order process is encrypted using SSL technology. To deliver your goods, we pass on your address details to a shipping company contracted by us. For the processing of payments, we pass on the required data to the payment service provider you have selected. We collaborate with the following payment service providers: American Express, Mastercard, Visa, PayPal, Amazon Pay, Sofort GmbH and iDeal. The payment service provider you select is responsible for your payment data in each case. We also use your data to deliver goods to you. We may pass your data on to a transportation company that will deliver the goods on our behalf. All service providers or associated companies involved in processing an order are also bound by the regulations of the German Federal Data Protection Act and other regulations and act exclusively on the instruction of FALKE KGaA.
To protect ourselves from non-payment, while also being able to offer our customers the best possible options for the choice of payment method in our online shop, we transmit your data (name, address and, if required, date of birth) for the purpose of a credit check, obtaining information for assessing the risk of non-payment, based on a statistical process using address details and for the verification of your address (verification of deliverability) to infoscore Consumer Data GmbH, Rheinstraße 99, 76532 Baden-Baden, informa Solutions GmbH, Rheinstraße 99, 76532 Baden-Baden and/or BFS finance Münster GmbH, Hölten-weg 33, 48155 Munster. We use the information received about the statistical probability of non-payment to make a balanced decision about the establishment, implementation or termination of the contractual relationship. The legal basis for these transmissions is Article 6(1)(b) and Article 6(1)(f) GDPR. Data may only be transmitted based on these provisions to the extent that the data is necessary for safeguarding the legitimate interests of our company or third parties and does not override the interests of fundamental rights and freedoms of the data subject requiring protection of their personal data. Your interest requiring protection are considered in accordance with this statutory provision. Detailed information on ICD within the meaning of Article 14 European General Data Protection Regulation (“EU GDPR”), i.e. information on the business purpose, purposes of data storage, data recipients, right to access personal data, right to demand erasure or rectification etc. can be found in the appendix or at the following link:
By confirming this check box and clicking on the “Payment” button, you consent to FALKE obtaining information about your payment history and your creditworthiness based on statistical processes using your address details for the purpose of a credit check and, to do so, transmitting the customer data necessary (name, address, date of birth, email address, telephone and, if required, bank details) to infoscore Consumer Data GmbH, Rheinstraße 99, 76532 Baden-Baden, informa Solutions GmbH, Rheinstraße 99, 76532 Baden-Baden and/or BFS finance Münster GmbH, Höltenweg 33, 48155 Munster. Under consideration of this customer data as well as the information received about the statistical probability of non-payment, a balanced decision is made with regard to which payment options may be granted to you.
This data is collected again every time you make a purchase. I am aware that this consent is voluntary and I can refuse or withdraw it at any time by sending an email to datenschutz@FALKE.com. I am also aware that, in this instance, the “Pay now” payment method is the only payment option open to me. You will also find the process described in our data protection statement. “In the event that you do not agree with the collection of credit information as described in this clause, you can object or withdraw consent to the collection of this data at any time by sending an email to datenschutz@FALKE.com. However, please note that, in this instance, we can only offer you the “Pay now” payment method.
You can also take advantage of our online offers by using a profile. This profile consists of a username and password (pseudonym). Please be sure to keep your password secret to prevent misuse and, in your own interest, keep your data up-to-date. You are responsible for all transactions that are initiated under your username on the basis of your actions. Setting up a profile is entirely voluntary. It serves the sole purpose of making it easier for you to use our offers and to individually design and continuously improve our offers. We use your profile data only to process orders, to provide additional services commissioned by you and to process payments. If you have not otherwise given us your consent to be able to inform you about other offers, we will only communicate with you by telephone or e-mail for the stated purposes. We will erase your profile data if you inform us that the profile should be erased, provided that we are not obliged or entitled to continue to store the data under applicable law.
The provider (or its web space provider) collects data on every access to the offer (server log files). The access data includes:
There is a contact form on our website that can be used to initiate contact electronically. If a user takes this option, the data entered in the input mask is transmitted to us and stored. This data is:
The legal basis for the processing of data is the presence of consent by the user pursuant to of Article 6(1) lit. a GDPR.
The processing of personal data that we obtain from the input mask serves only to enable us to process your contact with us. If you contact us by email, there is also the required legitimate interest in the processing of data.
The other personal data processed during the sending procedure serves to prevent misuse of the contact form and to ensure the security of our IT systems.
The data is erased as soon as it is no longer required to achieve the purpose of its collection. This is the case for personal data from the input mask of the contact form and personal data sent by email, when the respective conversation with the user is terminated. The conversation is terminated when it can be inferred from the circumstances that the facts in question have been finally clarified.
Additional personal data collected during the sending procedure is erased after a period of seven days at the latest.
The user has the option of withdrawing consent to the processing of personal data that concerns him or her at any time. If the user contacts us by email, he or she can object to the storage of his or her personal data at any time. In such an event, the conversation cannot be continued.
All personal data that was stored over the course of your contact with us is, in this instance, erased.
The user agrees to electronic communication, as soon as he or she has made electronic contact with FALKE KGaA. The user is advised that emails can be read or changed without authorisation and without it being noticed through this transfer channel. FALKE KGaA uses software filtering for unwanted emails (spam filter). Through the spam filter, emails can be rejected if they are identified as spam through certain characteristics.
The protection of personal data is an important matter for us. We handle the data you provide to us in compliance with the statutory regulations, in particular those relating to data protection.
We collect different types of information. This includes, in particular, your personal data with contact information as well as a description of your education and training, work experience and skills. Furthermore, you have the option of sending us electronically stored documents such as certificates or cover letters. With your application, you ensure that the information you provide is true. We would point out that any false statement or conscious omission can represent a reason for a rejection or subsequent dismissal. We do not require any information from you that is not usable according to the German Equal Treatment Act (Gleichbehandlungsgesetz) (race, ethnic origin, gender, religion or ideology, disability, age or sexual identity). We do not ask you to share information on illness, pregnancy, ethnic origin, political views, philosophical or religious convictions, membership of a trade union, physical or mental health or sexual life. The same applies to content that could infringe the rights of third parties (e.g. copyright, press law or general third-party rights).
Personal data is collected, stored, processed and used only for purposes in connection with your interest in current or future employment with us and in the processing of your application. It is not passed on to third parties. For the use of the online application process, data such as name, address, telephone number, email address etc. is collected. This data serves principally to contact you in relation to your application. If your application is successful, the data entered can be used for administrative concerns as part of the employment. Your online application is processed and noted exclusively by the relevant contact partner in our company. All members of staff who are entrusted with data processing are obliged to safeguard the confidentiality of your data. Third parties do not receive knowledge of your information under any circumstances. The processing of data is carried out exclusively in Germany.
The legal basis for the processing of your personal data in this application process is primarily Section 26 German Federal Data Protection Act (BDSG) in the version valid from 25/05/2018. This allows the processing of data required in connection with the decision to establish an employment relationship. If the data should be required once the application process is concluded for a criminal prosecution, data processing can be carried out on the basis of the prerequisites of Article 6 GDPR, in particular to safeguard the legitimate interests pursuant to Article 6(1) lit. f GDPR. Our interest then lies in the establishment or defence of claims.
If we are not able to offer you a position, we will store the data transmitted by you for up to 6 months for the purpose of answering questions in connection with your application and rejection. However, if your application documents are basically of interest and there is currently no suitable position for you, you consent herewith that we include your data in our applicant pool. This means, we can contact you with future job offers. If you do not receive any requests from us, the data is erased after two years.
If my application is not successful, I consent to FALKE KGaA storing the personal data that I shared in connection with the entire application process (particularly in my cover letter, CV, certificates, motivation letter etc.) beyond the period of the actual application process. I consent to FALKE KGaA using this data to contact me later, if necessary, should I be considered for another position. Provided I, in my application letter or other documents I submitted during the application process, shared “special types of personal data” (e.g. a photo that allows ethnic origin to be recognised, information on disability etc.) my consent also relates to this data. This consent also applies to data about my qualifications and activities from generally available data sources (in particular, professional social networks), which FALKE KGaA has collected as part of the application process. This consent is voluntarily and has no effect on my chances in this application process. I can refuse to give my consent without giving any reasons, without fear of disadvantage. In addition, I can withdraw my consent at any time by sending an email to humanresources@FALKE.com. In this instance, my data will be erased without undue delay (after conclusion of the application process).
You have the right at any time to request more detailed information about the stored data that concerns you, to see this data and to request that inaccurate data about you be corrected or that the stored data be completely or partially deleted. After giving your consent, you have the option of withdrawing it at any time subsequently. Your withdrawal can be sent to the person named in the job advert as contact person or to the following email address humanresources@FALKE.com.
We place great importance on the highest level of security of our system and deploy modern data storage and security technologies to protect your data optimally. This includes measures such as anti-virus software and a firewall. Obviously, our security measures are continually improved in line with technological developments. Your data is transmitted in encrypted form and then stored in a database. All systems in which your personal data is stored are protected from access and only accessible by a particular set of people responsible for personnel. In addition, the data is processed exclusively in computer centres of the Federal Republic of Germany.
You have the right to access the personal data concerning you which we process.
If you make a request for information that is not in writing, we hope you will understand that we may require from you documentary proof that you are the person you say you are.
Furthermore, you have a right to rectification or erasure of the data, or to restriction of the processing, insofar as you are legally entitled to do so.
Furthermore, you have a right to object to the processing as part of the statutory regulations. The same applies to a right to data portability.
Cookies are text data (ASCII text files) which are placed on your computer via your browser (e.g. Internet Explorer, Firefox, Chrome etc.). If you revisit the website which sent the cookie to your browser, you will be recognised here and addressed individually.
They enable our systems to recognise your browser and to offer you services such as comfort cookies.
The help function in the menu bar of most Internet browsers explains how you can prevent your browser from accepting new cookies, how you can ensure that your browser informs you whenever you receive a new cookie and how to disable all the cookies you have received. However, as you can only use and experience the most interesting features with cookies, we recommend that you turn on cookies. Furthermore, if you share a computer with others and the browser is configured to accept cookies, we recommend that you always log out completely once you have finished using the computer.
For the websites of FALKE.com or burlington.de, this means that if you choose to accept the comfort cookie, you no longer need to log in with your username and password.
Cookies are intended for individual computers. If your computer is accessible to others, you should refuse the deployment of comfort cookies, because when you access the FALKE.com or burlington.de websites, you will be logged in without your password being requested. Basically, browsers are set to accept cookies by default. If this is not the case, you need to change your browser setting to accept cookies before you can take advantage of comfort or standard cookies from FALKE.com. When you use our websites – both for purely informational purposes and to visit our online shop – cookies are stored on your terminal device. Cookies are small text files, which are assigned to/stored on your hard drive by your browser and through which the site that places the cookie (i.e. either us or, if required, a third-party) receives certain information.
The legal basis for the processing of personal data by using cookies that are required for technical purposes is Article 6(1) lit. f GDPR.
The legal basis for the processing of personal data using cookies for analytical purposes is the granting of consent by the user pursuant to Article 6(1) lit. a GDPR.
Analysis cookies are used to improve the quality of our website and its content. Through analysis cookies, we can find out how the website is used and can therefore constantly optimise our offer. These purposes include our legitimate interest in the data processing pursuant to Article 6(1) lit. f GDPR.
For registration to our newsletters, we use what is known as a double opt-in process. This means that we will send you a confirmation e-mail to the specified e-mail address, in which we ask you to confirm that you wish to receive the newsletter. The confirmation is carried out by clicking on the activation link contained in the confirmation email. After receipt of confirmation, we send you our newsletter by email. We store your email address until you unsubscribe from the newsletter. The storage serves the sole purpose of enabling us to send you the newsletter. In addition, we store the IP addresses and times of your subscription and confirmation in order to prevent misuse of your personal data. After confirmation, we store your email address for the purpose of sending the newsletter. The legal basis is Article 6(1) p.1 lit. a GDPR. When you register for the newsletter, the data from the input mask is transmitted to us. The entry of your date of birth is voluntary and is used solely to personalise the newsletter. This personal data you enter is not passed on to third parties. We would like to point out that we analyse your user behaviour when we send the newsletter. For this analysis, the emails sent contain web beacons (also called tracking pixels). These are single-pixel image files that enable us, with the involvement of third-party providers, to evaluate your user behaviour and ascertain which of the email messages we sent were opened and when, which links were clicked on and what reaction this caused. To do so, the respective web beacons are assigned to your email address and linked to an individual ID. This individual ID is also contained in the links received in the newsletter. With the data obtained in this way, we create a user profile and deduce from this your personal interests so that we can provide a newsletter that is tailored to your interests. We link the collected data with the other data available from you. To send the newsletter, and for the above-mentioned analysis, we use the service provider Mapp Digital Germany GmbH. You can object to tracking at any time by sending us an informal email to online@FALKE.com or firstname.lastname@example.org. As a rule, you can stop such tracking by deactivating the display of images by default in the email program used on your computer. However, in this instance, the newsletter will not be displayed completely and it is possible that you will not be able to use all functions. As soon as you display the images contained in the newsletter manually, the above-mentioned tracking is reinstated. The consent you give when registering for the newsletter is worded as follows: “I would like to receive the FALKE newsletter and agree to FALKE regularly sending me interesting offers and information by email for advertising purposes to the email address I have provided. My email address will not be passed on to other companies. “I would like to receive the Burlington newsletter and agree to Burlington regularly sending me interesting offers and information by email for advertising purposes to the email address I have provided. My email address will not be passed on to other companies. Furthermore, I consent to the analysis of my reader behaviour as part of receiving the newsletter. This is carried out with the help of web beacons in each email sent, which automatically transmit information about when the newsletter is read and which links within it are clicked on. With the data obtained in this way, a user profile about me is created to be able to tailor the newsletter to my individual interests. The captured data is linked to other available data about me and combined in a user profile.
The legal basis for the processing of data after the user has registered for the newsletter is the granting of consent by the user pursuant to Article 6(1) lit. a GDPR.
The legal basis for sending the newsletters as a result of the purchase of goods or services is Section 7(3) German Act Against Unfair Competition (UWG).
The collection of the user’s email address serves to enable us to deliver the newsletter.
The collection of other personal data as part of the registration process serves to prevent misuse by third parties or of the email address used.
The data is erased as soon as it is no longer required to achieve the purpose of its collection. The user’s email address is stored after this for as long as the subscription to the newsletter is active.
The additional personal data collected as part of the registration process is usually erased after a period of seven days.
The subscription to the newsletter can be cancelled by the data subject at any time. There is a link for this purpose in every newsletter.
This also enables a withdrawal of consent for the storage of personal data collected during the registration process.
It is important to us to design our website as well as we possibly can in order to make it attractive for our visitors. To do this, we need to know how different parts of our website are perceived by our visitors. To do this, we use the following analysis tools:
This website uses Google Analytics, a web analysis service of Google Inc, (1600 Amphitheatre Parkway Mountain View, CA 94043, US; “Google”). The use comprises the operating mode “Universal Analytics”. This makes it possible to assign data, sessions and interactions across several devices with a pseudonymous user ID in order to analyse the activities of a
user across devices.
In addition, you can prevent data generated by cookies and data related to your use of the website (including your IP address) being sent to Google, as well as the processing of this data by Google, by downloading and installing the browser plugin available at the following link: https://support.google.com/analytics/answer/6004245?hl=en&gl=UK.
Google Analytics - Contract for Order Processing Agreement
Since, in the opinion of the regulatory authorities, website operators act as the client when using Google Analytics and Google as the contractor, we have concluded a written contract with Google for an order processing agreement.
On our website, we use the online web programme “Google Ads” and (within the scope of this) conversion tracking. Google Conversion Tracking is an analysis service provided by Google Inc. (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; hereafter “Google”). When you click on an advertisement that is controlled by Google, a cookie is installed on your computer for conversion tracking. These cookies have a limited lifespan, contain no personal information and thus cannot be used to identify you personally. If you visit certain pages on our website and the cookie has not yet expired, both Google and we can recognise that you have clicked on the advertisement and have been led to this page. Every Google Ads client receives a different cookie: there is thus no possibility that cookies can be tracked via the websites of Ads clients.
The information that is gathered through the use of conversion cookies is used to establish statistics relating to conversion. This allows us to discover the total number of users that have clicked on our advertisement and been led to a website with a conversion tracking tag. We receive no information, however, that can be used to identify users personally. The processing of data is carried out on the basis of Art. 6 (1) lit. f GDPR for legitimate interests relating to targeted advertising and the analysis of the impact and efficacy of this advertising. You have the right to oppose the processing of your personal data in accordance with Art. 6 (1) f GDPR at any time for reasons relating to your particular situation.
You also have the option of disabling the saving of cookies through selecting the relevant technical settings on your browser software. Please note, however, that in this case you may not be able to use all the functions of our website to the full extent. Thereafter, your actions will not be recorded in the conversion tracking statistics.
You can find more information, as well as Google’s data protection declaration, at https://policies.google.com/privacy?hl=en&gl=UK
Google Tag Manager, a service of Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, US (“Google”), is a solution with which marketers can manage website tags through an interface. The Tool Tag Manager itself, which implements the tags, is a cookieless domain and captures no personal data. However, the tool serves to trigger other tags, which in turn may capture data under certain circumstances. Google Tag Manager itself has no access to this data. If deactivation has been carried out at domain or cookie level, this remains in effect for all tracking tags that are implemented with Google Tag Manager. You can find further information in the user guidelines for this service.
These usage profiles are used for the analysis of visitor behaviour and are used to run adverts. No personal information relating to the identity of the user is processed. If you do not want information on your behaviour to be used by Microsoft as described above, you can refuse the placement of a cookie required for this – for example, using a browser setting which generally deactivates the automatic placement of cookies.
In addition, you can prevent data generated by cookies and data related to the use of the website as well as the processing of this data by Google, being sent to Google, by declaring your objection at the following link: https://account.microsoft.com/privacy/ad-settings/signedout?lang=en-UK .
You can find further information on data protection and on the cookies used by Microsoft and Bing Ads on the Microsoft website: https://privacy.microsoft.com/en-us/privacystatement .
On our websites, you can use the social media plugins (e.g. “Like” or “g+1” button) from the social networks Facebook, Google+ and Instagram (hereinafter referred to as “provider”) and recommend, for example, content or products (hereinafter referred to as “plugin”).
We have no influence over the data collected and the data processing events, nor do we know the full scope of the data collection, the purposes of processing or the storage periods. Neither do we have any information on the erasure of the data collected by the plugin provider. The plugin provider stores the data it collects as usage profiles, and uses these for the purpose of advertising, market research and/or the needs-based design of its website. Such an analysis takes place, in particular, (even for users who are not logged in) to display needs-based advertising and to inform other users of the social network about your activities on our website. You have a right to object to the creation of this user profile, whereby you must contact the respective plug-in provider to exercise this right. Through plugins, we offer you the opportunity of interacting with social networks and other users so that we can improve our offer and the design our website to be of greater interest to you. The legal basis for using plugins is Article 6(1) lit. f GDPR.
SaleCycle is used to understand which products and services are of interest to you, and to gather certain personal information – such as your name, e-mail address, telephone number and a unique identifier for your device. This information is then used to help you during the purchasing process by contacting you from time to time (either via e-mail or via SMS) or to personalise the online advertising you see. Through confirmation of the SaleCycle tag, your e-mail address is automatically collected via a script, to be used in an ‘abandoned shopping cart e-mail’ by SaleCycle as soon as this is entered into the website. Personal data is deleted from SaleCycle’s systems after 6 months. After this time, an aggregated form of the data – which contains no information that can be used to identify you personally – is retained in order to create reports. If you would prefer not to receive such e-mails, you can unsubscribe at any time by clicking on the relevant link in the e-mail.
The processing of data is carried out on the basis of Art. 6 (1) lit. f GDPR for legitimate interests relating to the purpose detailed above.
You have the right to oppose the processing of your personal data in accordance with Art. 6 (1) f GDPR at any time for reasons relating to your particular situation.
For the selection of a voucher offer of current interest to you, the hash value of your email address and your IP address is transmitted in pseudonymised and encrypted form to Sovendus GmbH, Moltkestr. 11, 76133 Karlsruhe (Sovendus) (Article 6(1) lit. f GDPR). The pseudonymised hash value of the email address is used taking into account a possible objection to advertising by Sovendus (Article 21(3), Article 6(1) lit. c GDPR). The IP address is used by Sovendus exclusively for the purposes of data security and is generally anonymised after seven days (Article 6(1) lit. f GDPR). In addition, for accounting purposes, we transmit the pseudonymised order number, order value with currency, session ID, coupon code and time stamp to Sovendus (Article 6(1) lit. f GDPR). If you are interested in a voucher offer from Sovendus, there is no advertising opt-out for your email address and you click on the displayed voucher banner, we will transmit your title, name and email address to Sovendus for the preparation of the voucher (Article 6(1) lit. f GDPR).
Usemax advertisement is a service provision of Emego GmbH, Werdener Str. 36, 46047 Oberhausen, Germany. When accessing the Falke website, the user receives a cookie containing a reference to their surfing behaviour via the usemax ad server. The information obtained in this manner serves is used to address the user individually and personally on the FALKE website, by email or via advertising placements on third-party websites connected to usemax. The user can erase the data collected concerning him or her via the following link: https://www.usemax.de/index.php?l=rm&kunde=Falke&id=39238.
The website of FALKE KGaA uses Google Maps (API) of Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, US (“Google”). Google Maps is a web service that depicts interactive maps in order to display information visually. When you access the subsites where the Google Maps map is integrated, information about your use of the website of FALKE KGaA (e.g. the user’s IP address) is transferred to and stored by Google on servers in the USA.
Google will also transfer this information to third parties where required to do so by law or where such third parties process the data on behalf of Google. Google will not under any circumstances combine the user’s IP address with other Google data. Nevertheless, it would be technically possible for Google to use the user data obtained through the use of Google Maps to identify users, create personality profiles of users or process and use it for third-party purposes, over which FALKE KGaA has and can have no influence.
Persons under the age of 16 may not transmit any personal data to FALKE KGaA without the consent of a parent or legal guardian. Personal information may only be made available to FALKE KGaA by persons under the age of 16 with the express consent of a parent or legal guardian, or by persons who are 16 years of age or over. This data is processed in accordance with this data protection statement.
If personal data that concerns you is processed, you are a data subject, within the meaning of the GDPR and you have the following rights with regard to the data controller:
You can request confirmation from the data controller about whether personal data that concerns you is processed by us. If such processing takes place, you can request the following information from the data controller:
You have a right to rectification and/or completion by the data controller, provided the processed personal data that concerns you is inaccurate or incomplete. The data controller must carry out the rectification without undue delay.
Subject to the following prerequisites, you can request the restriction of processing of the personal data that concerns you:
If you have objected to processing pursuant to Article 21(1) GDPR pending verification of whether the legitimate grounds of the data controller override yours.
Where processing of the personal data that concerns you has been restricted, this data shall, with the exception of storage, only be processed with your consent or for the establishment, exercise or defence of legal claims or for the protection of the rights of another natural or legal person or for reasons of important public interest of the Union or of a Member State.
If the processing restriction has been restricted according to the above conditions, you will be informed by the person responsible before the restriction is lifted.
a) Erasure obligation
You can request that the data controller erases personal data that concerns you without undue delay, and the data controller is obliged to erase this data without undue delay, provided one of the following reasons applies:
Where the controller has made the personal data public and is obliged pursuant to Article 17(1) GDPR to erase the personal data, the controller, taking account of available technology and the cost of implementation, shall take reasonable steps, including Technical measures, to inform controllers that are processing the personal data that you have requested the erasure by such controllers of any links to, or copy or replication of, those personal data.
The right to erasure does not exist, provided the processing is required
If you have asserted your right to obtain rectification, erasure or restriction of your personal data from the data controller, the controller is obliged to notify all the recipients to whom the personal data concerning you was disclosed of this rectification or erasure of the data or the restriction of the processing, unless this proves impossible or involves disproportionate effort.
You have the right to request that the controller notifies you of these recipients.
You have the right to receive the personal data that concerns you, which you have provided to the controller, in a structured, commonly used and machine-readable format. In addition, you have the right to transmit this data to another controller without hindrance from the controller to which the personal data has been provided, where
the processing is based on consent pursuant Article 6(1) lit. a GDPR or Article 9(2) lit. a GDPR or on a contract pursuant to Article 6(1) lit. b GDPR and the processing is carried out by automated means.
In exercising this right, you have the further right to have the personal data transmitted directly from one controller to another, where technically feasible. The rights and freedoms of others shall not be adversely affected by this.
The right to data portability does not apply to the processing of personal data that is necessary for the performance of a task carried out in the public interest or in the exercise of official authority vested in the controller.
You shall have the right to object at any time, on grounds relating to your particular situation, to the processing of personal data that concerns you which is based on Article 6(1) lit. e or f GDPR, including profiling based on those provisions.
The data controller shall no longer process the personal data that concerns you unless the controller demonstrates compelling legitimate grounds for the processing which override your interests, rights and freedoms or for the establishment, exercise or defence of legal claims.
Where personal data concerning you is processed for direct marketing purposes, you have the right to object at any time to the processing of the personal data concerned for the purpose of this sort of advertising; this also applies to profiling, provided it is connected to such direct advertising.
If you object to processing for direct marketing purposes, the personal data shall no longer be processed for such purposes.
You have the option, in the context of the use of information society services – notwithstanding Directive 2002/58/EU – to exercise your right to object by automated means using technical specifications.
You can stop the analysis of user behaviour, if you block the placing of cookies in your browser by this domain “FALKE.com”, by e.g. setting up an exception in the browser. If necessary, please check the help menu to see how this can be set up in your browser.
Obviously, you can also delete the above-mentioned cookies as necessity arises in individual cases or periodically in order to delete tracking information.
If you have activated the Do Not Track feature (“DNT”), then your visit to the websites is not automatically captured by the web analysis tool. To activate DNT in your browser, look in the help menu of your browser, if you do not know how it is activated. Note: If you use Internet Explorer 10 or 11, your visit is tracked anyway, despite your having activated “Do Not Track”. In this instance, we would ask you to manually disable tracking here.
In addition, you have the option of stopping any form of user analysis on this website in future, if you place a block cookie or opt-out cookie. This can be done via a checkbox. As long as you do not delete this cookie in your browser, the analysis of your user behaviour will be stopped. You can then reactivate web analysis for this website at any time if you wish to do so. You can also find information concerning your objection to a specific use of your personal data in the respective statement concerning this type of use.
You have the right to withdraw your data protection declaration of consent at any time. The withdrawal of consent does not affect the legality of the processing carried out on the basis of the consent up until the point of withdrawal.
You have the right not to be subject to a decision based solely on automated processing, including profiling, which produces legal effects concerning you or similarly significantly affects you. This does not apply, if the decision
However, decisions may not be based on special categories of personal data referred to in Article 9(1) GDPR, provided Article 9(2) lit a or g GDPR do not apply and suitable measures to safeguard your rights and freedoms and legitimate interests are in place. In the cases referred to in points (1) and (3), the data controller shall implement suitable measures to safeguard your rights and freedoms and legitimate interests, at least the right to obtain human intervention on the part of the data controller, to express his or her point of view and to contest the decision.
If you consider that the processing of personal data relating to you infringes the GDPR, you have, without prejudice to any other administrative or judicial remedy, the right to lodge a complaint with a supervisory authority, in particular in the Member State of your habitual residence, place of work or place of the alleged infringement.
The supervisory authority where the complaint was lodged, informs the complainant of the status and results of the complaint including the possibility of judicial remedy pursuant to Article 78 GDPR.
In addition, you can obtain information on the purpose of data collection, processing and use, the type of data stored etc., hierin our public list of processing activities.
Unless otherwise agreed, the use of all the information that we have about you and your customer accounts is subject to this data protection statement.
FALKE KGaA reserves the right to adapt the required security measures in line with continuing technological developments and will make all changes known here.
As at: April 2018
FALKE KGaA takes care to store your personal data using every technical and organisational option to ensure it is not accessible by third parties. In addition, both FALKE KGaA staff and any service providers are bound to secrecy and to compliance with the regulations relating to data protection law.
FALKE KGaA Oststraße 5 D-57392 Schmallenberg Germany Contact: Tel: 00800 22 033 022 Email: online@Burlington.de
Company Data Protection Officer:
As at: May 2018